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2026-03-073 min read

Week 48: Mirkaat MVP + $297 MRR

This week was intense. Onboarded 3 beta users for Mirkaat, hit $297 MRR with FliesReplies, and started the Pinterest integration that's been on the roadmap for weeks.

Mirkaat Progress

The first 3 beta agencies are now connected. Seeing real usage patterns: they generate 5-8 decks per week on average. The Slack delivery is the feature they love most — no more email attachments.

Key learnings:

  • Agencies want customizable templates, not just data dumps
  • Pinterest data is equally important as Instagram for most clients
  • Turnaround speed matters more than depth of insights

FliesReplies Revenue

Added $50 in MRR this week, bringing total to $297. The LinkedIn reply feature from v2.1 is driving most new upgrades. Goal is to hit $500 by end of month.

Breakdown:

  • Chrome extension: 127 active users
  • Pro tier ($9/mo): 33 subscribers
  • Growth happening organically via Twitter threads

Technical Decisions

Went with Supabase for Mirkaat's backend instead of building custom. Reasons:

  1. Auth out of the box
  2. Real-time subscriptions for dashboard updates
  3. Row-level security for multi-tenant data

Next Week

  • Pinterest integration for Mirkaat
  • LinkedIn carousel creator experiment
  • Push for $500 MRR milestone
  • Week 49 newsletter issue
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